Giants grow on systems. Now indie brands have one.
Indie brands take on beauty giants every day — on a sliver of the budget.
Too big to bootstrap growth alone. Too small for an agency to build them a real strategy. Stuck in the gap.
I've been on both sides. The million-dollar campaigns at the biggest names in beauty — products I built are probably in your bathroom right now. And the scrappy build of my own brand: founded, scaled, sold.
I'm convinced the best products often come from the smallest brands. The most culturally sharp. The most consumer-led. They deserve to grow.
So I built Agentist. Top-insider strategy, end to end, where AI does the heavy lifting. Always at a price an indie brand can carry.
Agentist delivers like a full marketing team.
Costs like one hire.

Entrepreneur FirstY Combinator
Entrepreneur FirstY CombinatorHuman strategy. AI execution.
Agents read your market, your competitors, your channels.
We read the data — your brand, your competitors — and make the strategic call.
Agents run the campaigns across every channel.
Results feed the next decision. Always running.
One channel or all of them. Always end to end — strategy to campaign execution.
Newsletters that turn first orders into repeat revenue.
Meta, TikTok, Google — built and optimized.
Get found on Google and in AI answers.
Creator-style content that sells.
Partner and creator programs, run end to end.
A channel built for your brand.